Back to selection

Shanghai 2015

Volkswagen Group | Group Night

At the traditional Volkswagen Group Night on the eve of the Shanghai automotive trade show, United Visions staged all group brands, including joint ventures FAW-VW and SVW, and produced the entire media content for the presentation of the latest brand innovations and world premieres.

Under the headline “Volkswagen at Home in China,” the Berliner content manufactory created three-dimensional lifestyle environments for the theme clusters ‘Commitment,’ Passion’ and ‘Responsibility.’ On around 900m² scaled projection surfaces, the Berliners exhibited amongst other things, super-panoramas and flights through Shanghai in a highly complex 180º display.

Architecture: Smart Minds GmbH

Technical Planning: Filmtec Media GmbH

Post-production: Postfactory GmbH

Lighting: Rgb GmbH

Video Technology: AVE Verhengsten GmbH & Co / TV Film- und Fernsehgesellschaft

Artist Booking: Nadine Imboden

Send to friend

Credits

  • Agency

    United Visions

  • Client

    Volkswagen Group

  • Creative

    Jörg Wienforth | Adrian Vazquez Rey

  • Production

    Julia Grabenhorst | Britta Klapp

  • Director

    up and friends GmbH

  • Art Director

    Visual Effects and Animation by Omstudios Berlin

  • Location

    China

  • Date

    April 2015

  • Music

    Red Rock Production

  • Photo

    Amanda Holmes

Beim Laden des Inhalts ist ein Fehler aufgetreten.

United Visions Showreel