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The Future of quattro drive


It took almost four billion years to shape the earth’s surface to look like it does today. What is left are rugged mountain passes, deserts, winter storms and flooding; extreme conditions designed for one technology that was predestined to master them all: the Audi quattro drive.

This film was made to feature the story of the quattro permanent all-wheel drive system, a cornerstone of Audi since 1980, at the NAIAS Detroit Auto Show 2016.

Would you like to see four billion years and beyond in only 1:47 minutes?

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  • Agency

    United Visions

  • Client


  • Creative

    Philip Hollerbach | Malte Heitmann

  • Production

    Julia Grabenhorst | Hanna Kruse

  • Date

    January 2016

  • Music

    Red Rock Productions

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