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The Adventurous Life (Director's Cut)

Volkswagen | Image Film

There’s nothing like the classics. That is, until you’ve updated them with a modern twist. In Modern Western, United Visions set out to show that with the Volkswagen Touareg, the only thing the adventurous life is waiting for, is you.

The scene is set – a classic western street, complete with saloon, barbershop and two grizzled cowboys on a clapboard porch. Shot in four countries, this contemporary spin on a familiar story makes sure that this time, the action is all about the car.

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Credits

  • Agency

    United Visions Berlin

  • Client

    Volkswagen

  • Creative

    Philip Hollerbach

  • Production

    Pia Siewert-Eder

  • Director

    Philip Hollerbach

  • Date

    April 2014

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