Film

Volkswagen | Beetle Convertible

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  • Volkswagen | Beetle Convertible
  • Volkswagen | Beetle Convertible

Volkswagen | Beetle Convertible

The task was to create an emotional product film for the new Volkswagen Beetle convertible. Since the car is sold in different trims (50s, 60s, 70s and 2013 trim) we had to shoot the four top secret cars in different environments.

The cast had to be in line with the specific decade of the car. We selected four young men representing the possible target group. The story takes place in four different locations in the greater LA area. It´s all about fun and driving the new convertible spiced with the all time classic song "Sunny".

Enjoy and let the sunshine into your heart!

  • Title As Sun As Possible
  • Client Volkswagen
  • Agency United Visions
  • Creative Dimitrios Karras
  • Production Dimitrios Karras
  • Director Aviv Kosloff | Hinrich Pflug
  • Location Greater LA Area | USA
  • Date November | 2012